The Project
Barrelhouse101 Logo Design
Barrelhouse101 hired Zeax Creative Agency to refresh its logo and overall visual identity. The primary logo effectively blends a barrel(or keg) into "BARRELHOUSE101" to create a recognizable barrel shape. We chose a bold, geometric typeface to reflect the existing identity and maintain familiarity for returning customers.
Merchandise Design
Barrelhouse101 also requested a merchandise design package for their upcoming rebrand. We experimented with various concepts surrounding kegs and ocean barrels due to the brewery's close proximity to the ocean. In addition to the designs, we also provided tech packs and managed the print orders.
Tasks
• Logos/Additional Graphics
• Merchandise Design
• Merchandise Sourcing
• Merchandise Tech Packs
The Logo
The Merchandise
